The PDR logo
Jan 19. 2026

We’re heading to WHX Dubai 2026 – come and meet us!

We’re excited to share that we’ll be attending WHX Dubai 2026, one of the world’s leading healthcare exhibitions, taking place 9–12 February at the Dubai Exhibition Centre.

Our Director, Jarred Evans, and Commercial Manager, Julie Stephens, will be at the event and on hand to talk about how our expertise in design‑led innovation, medical device design, and human‑centred healthcare development can create meaningful impact across global health systems.

You’ll find us at booth S9.A50I in the UK Pavilion – come and say hello! We love talking about healthcare design challenges, sharing ideas, and exploring new opportunities to collaborate.

This year, we’re also joined by our partners from Cardiff and Vale University Health Board, specifically the Point of Care Testing (PoCT) team, and we’re excited to share that we’re exploring a new collaboration together. Our aim is to bring world‑leading medical device design and usability expertise together with deep, frontline NHS insight into diagnostics, pathways, governance and system integration.

Point‑of‑care diagnostics, connected devices and community‑based testing are becoming increasingly central to healthcare delivery across the UK and beyond. But too often, innovation falters at the point of real‑world deployment: workflows don’t fit, data doesn’t flow, and adoption becomes the barrier rather than the benefit.

Our ambition is simple but powerful:

To help organisations design devices, diagnostics and services that succeed in real clinical environments — not just in theory.

As we head towards WHX Dubai 2026, we’re looking forward to sharing more about what this work could mean for innovators, SMEs, pharma and diagnostic companies developing the next generation of point‑of‑care and connected health technologies.

If this is a space you’re working in, we’d love to talk. Drop us a message to arrange a meeting — or pop by the stand. We’d genuinely love to chat.